How to Make Money on Twitch

Twitch Promotion
October 08, 2020 — 5 mins read




Doing what you love and making money on it’s the goal that each of us strives for. Many teenagers make their living by streaming video games. If this is your dream, then this article will help you get down to the basics. You will learn about all the ways to make money on Twitch streams, as well as what devices you need for this, and of course how to attract the audience's attention.

Stream is an online broadcast where users see what the camera broadcasts and often your monitor screen. Originally streams were used to broadcast e-sports tournaments. Today, people stream not only games, but also travel, cooking, chatting on camera, and much more.

To be successful, a streamer must have a good sense of humor, think quickly, notice exciting moments, and do whatever it takes to keep the viewer's attention. Now you know what a stream is and how it originated.




Just like on YouTube, you have the opportunity to become a Twitch partner and get rewards from pre-roll ads, paid subscription and bits. However, this is not so easy. Your channel must meet a number of requirements, for example:

  • Stream for 25 hours
  • Stream on 12 different days
  • Have an average of 75 concurrent viewers

In case your channel meets these requirements, then you can safely apply for partnership. Twitch's dedicated department will then review your application and determine if you are ready. We advise you to have a decent audience in order not to get rejected. 

Around 27,000 out of 9 million broadcasters have a Twitch partner status. 


Affiliate program


Fortunately, Twitch has created a special program for aspiring gamers looking to make streaming their own business. To become a Twitch affiliate your channel must comply with the following rules:

  • Have at least 50 followers.
  • 7 unique broadcasts in the past 30 days.
  • An average of 3 concurrent viewers in the past 30 days.
  • Total live streaming of 500 minutes in the last 30 days.


Once your channel meets these minimum requirements, you will receive an invitation to join the Twitch affiliate program. After that, you sign the agreement, fill out the necessary forms to start monetizing your videos.

Partner and Affiliate programs provide the same earning opportunities (except for video ads). But they differ in terms of access to different features. Twitch partner gives you more customization options that help to improve stream enhancement.



So, in order to start monetizing your videos, you need to already have video content and subscribers. Now let's move on to monetization methods. There are eight ways of making money on Twitch. Let's dwell on each of them in more detail.



According to data from CNBC, Twitch broadcasters make $250 per 100 subscribers on average from pre-roll and display ads. Streamers get paid for every 1000 views of ads.

To earn more, ask users to turn off ad blockers.

Keep in mind that you will not be paid for ads that users did not see due to ad blockers. You can combat this by asking your viewers to disable their ad blockers while watching your live videos.



The essence of this option is that the user can buy a subscription to your channel. Monthly subscription prices range from $4.99 to $24.99. The price is set by the creator of the channel. Affiliates earn 50% of the subscription. It means that if a viewer pays $9.99 then the broadcaster would earn about $5. The top streamers have a good income from this.

A paid subscription provides a number of benefits for the user:

  • The best video quality. 
  • Opens the chat.
  • No ads.

Not every user will be ready to give money to a streamer, especially if he is not so popular. Therefore, your potential subscriber should receive a nice bonus. For example, you can stimulate the user by promising to arrange a giveaway. Force this promo message through social networks. And don't forget to thank the user for subscribing. Your fans are pleased, and it's easy for you.



Viewers can hand out donations with their favorite streamers. To use this option just enable it in the Donation settings. Select your currency and a minimum donation amount. You can also use third-party payment systems. The most common are:  PayPal, Bitcoin, Credit Cards and e-wallets. It happened that streamers received donations for several thousand dollars. This will definitely motivate you to create quality content. Isn’t it?



Another way to get donations is using Twitch Bits. These are mini-donations that viewers can spend on their gamers. Twitch pays affiliates and partners 1 cent for every Bit they received.


In this way, viewers support the streamer and make their message stand out from others. Using many Bits at once shows creates cooler animated emotes.

Cheering with Bits



If a streamer has a dedicated fan base, why not use it as a platform to sell merchandise? It will generate additional revenue and increase brand awareness. 



This should not be confused with the Twitch affiliate program. Affiliate marketing involves selling goods using a referral link. Publishing promotional codes for services is also one of the marketing tools.

You don't have to be a Twitch partner for this. You just need to register in any of CPA networks and get a customized link. The streamer receives a certain percentage of the money that the referral spends.

Basically, streamers sell computer equipment and services that would be of interest to gamers.



Becoming a major brand’s ambassador is the goal of all streamers. Sponsorship can take the form of providing the streamer with branded products: mouse, microphone, headphones, etc. So is the creation of co-branded products. The best example of sponsorship is collaboration of “Ninja” and “TimTheTatman” streamers with Red Bull and Monster Energy. Often money from brands advertising exceeds the earnings from all advertising and donations.



You can monetize your Twitch streams on YouTube. Save your videos, or combine your best moments and upload them to YouTube. Thus, you can kill two birds with one stone. Make money from one video on both platforms. Read here about YouTube monetization.



A huge number of teenagers, having learned how to make money in Twitch, create a channel and make letplays. Therefore, the competition is very high here. Remember that making money on Twitch depends only on the number of online users. And this requires agitating people to sign up. To become a successful streamer, you need not only to have a certain charisma, but also to be ready to invest in promoting your channel.

We provide only real human views and followers:

If you are ready to make living streaming, then this type of income is definitely for you. The average channel creator earns about $ 500 a month. Popular streamers make about $ 4000 per month. Are you ready to make money? Don't put it off.


Promote your Twitch right now!


In case you have any questions, please contact your personal manager or live-chat support. We’re here to help you 24/7.

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