How To Optimize Your Blog Posts For SEO

Having your own blog is worth it. Personal blog is all about your interests, you can choose the topic, the tone that you prefer, customize your web page, group articles and so on. In other words you’re free to be creative and no one will tell you that you did something wrong or that you didn’t stick to the plan. 

Bloggers who just started blogging have one big question: Why after writing so many interesting articles the number of users who visit the page is not increasing? It will probably be connected with the SEO of your blog. 

SEO stands for Search Engine Optimization. It helps you to attract organic traffic to your website and actually read (or watch) the content that you post there. 

How does it work? Imagine that you’re a user who wants to find tips on, for example, how to cook the cake. In this case, SEO takes place and finds the best web pages for you that contain these keywords.

The web pages that have “Ad” letters next to its name are paid to be at the top. Pay attention to the ones that go below. These ones are the web pages that have organic traffic. 

In fact, there is a lot of information out there, so what a browser does when you look for something online is that it provides the most relevant information from the pages that have words that you look for (remember our how to cook the cake).

As we mentioned before, search engines have their own algorithms. They gather information from the blogs that are there on the internet with something related to your topic.

You start to see how important SEO is for blogging and to optimize SEO for various blogs is key. Users make their website more visible for more people and so they get more clicks.

Most importantly, when the information is applicable users stay on your page more. This way the quality of your SEO becomes important. Make a research of the keywords that can be used in your blog, see how users interact with your website and the average time spent on your blog. Remember, that by improving the quality of your blog your website will get higher in ranking. 

What affects SEO? 

1. Time spent on your page

Time spent on a page is closely connected with a customer experience. If users like your page and find it useful - they will stay on it. However, if a website looks unreliable users won’t spend more than 1 minute on it. 

1. Your blogs design

The next thing is how your blogs and website look, especially, when using a cell phone. Around 80% of people read online blogs and most of them do it using their cell phone. Unfortunately, some web pages don’t pay attention to that and only optimize the full version of the page. So make sure you pay attention to how your web page looks when using a cell phone. 

1. Up-to-date information 

The next thing that affects SEO is whether the information that is showing on the page is up-to-date.

Web pages that offer up-to-date information are more valued. Browsers' algorithms promote web pages that get activity (clicks, visits and time spent on the page). You can do that by offering up-to-date information and becoming a reliable source. It is important to cite, quote, and provide links to different sources used in the blog. It will make users see that your website is credible. 

1. Correct keywords

Optimizing SEO is closely connected with finding the correct keywords that reflect the main idea of your blog. 

• You can choose the services of Ahrefs to find the most relevant keywords for your blogs. You’ll be able to understand the market and your audience behavior, and you’ll get the basic idea of the most searched topic in your sphere. 

• Pay attention to the “related searches” at the bottom of the browser page. For example, Google offers several searches that include the words you need. 

1. Audience

Your blog exists out there for users to find information they’ve been searching online. So, the main focus is on the audience: it is always a good idea to examine your audience's interests, location, gender, in some cases even social status. This will help you when you come up with new content and optimize the content accordingly. 

1.  Headers

Here it’s like in journalism - to catch the attention of a potential reader the headline has to be catchy and intriguing. Nevertheless, avoid clickbaits and irrelevant information. It won’t make your blog credible, be honest with your audience and provide correct information.

When they see that the topic appeals to them they will click on it and you'll receive a visit to your page. And it is always good for your website performance and ranking, also, it will improve your SEO. The more the title is related to the users’ request the more popular the blog becomes and gets higher in ranking. 

And our small tip here is to provide visuals. Include images in your posts. It was proved that people absorb information better when they see pictures, schemes, or maps. It makes them memorize data better and associate certain webpages with this kind of style of writing. 

With a proper technique you can take your website to a new level: to improve your CTR (click-through rate), blog’s quality and audience’s engagement. To help you with that we offer promotion services on Tube.biz. 

YouTube SEO Views For Keyword Ranking - $10 / 1000